Starlight Capital, Inc. Investment Banking Services

4WebResults has been working with Starlight Capital, Inc. to increase their web presence by seperating their website, starlightcapital.com into two seperate sites.  A marketing site, www.starlightcapital.com and a Event Registration site, events.starlightcapital.com.  The purpose of this was to take advantage of current technologies that the company had developed specifically to allow them to simply and increase event registeration for their financial forums they have several times a year at the Yale Club New York in New York City.

Several strategies that 4WebResults helped Bryan Emerson at Starlight Capital create and implement are converting his current marketing information over to a content management system (CMS).  Start a new financial blog that is relavent to his industry and peers on his new marketing site and expand his bio pages on all of his agents.

4WebResults and Starlight Capital have had great success in increasing the web traffic for www.starlightcapital.com each month.  The only way to do this is to create a client-customer relationship that involes both sides working together to achieve each goal set.  One of the primary goals that was set in the beginning was to create a financial blog and have the customer blog at least three to four times a week with relveant content to the purpose of www.starlightcapital.com.  Bryan Emerson started blogging so well on his site that he has been nicknamed "the blogging guy" in his business circle.  With this type of client-customer relationship in place, it becomes easier in implementing and tracking the results and success of the site.

Starlight Capital was incorporated in 1999 and is owned by Bryan Emerson, a NASD-registered investment banker, who identified inefficiencies in the fragmented investment community, which result in higher business costs and slower deal flow. Five years later, hundreds of promising companies have been introduced to scores of investors in U.S. cities.